Republican Party SMS Marketing Software

Tuesday, October 6, 2009 by Vickie Isaac
Edge Mobile SMS marketing software is the perfect solution for Republican candidates who do not know how to integrate text messaging into their campaigns.  For the record, text messaging needs to be integrated into every political campaign for several reasons:
1) People have their cell phones with them 80% of the time.
2) 94% of all text messages are read.
3) Text messages are usually read within 5 minutes.
4) Response to an SMS marketing message is 30% higher than an e-mail marketing message.
5) Text message marketing is much less expensive than direct mail and phone calls.
6) Research shows a 5% impact on voter turnout on election day when a text message is received.
7) The SMS marketing software captures the cell phone number of the person texting in, stores it by group according to the word they used to text in, and creates the opportunity to continue to communicate with the cell phone user on a regular basis.
8) Edge Mobile software also delivers URL's, can conduct voting, can be used for fundraising, and also has a chat to screen component for a live interactive feel for events.

The use of bulk SMS services in political campaigns is critical to success.  For more information on Edge Mobile, go to: index-3.html    To schedule a complimentary consultation and review further campaign statistics & strategies with Vickie Isaac, President/Owner of Edge Media, e-mail vickie@edgemedia.biz

Edge Media is a full service, leading interactive agency located in Phoenix, AZ.   Edge Mobile is SMS marketing software that is a product/service of Edge Media.  As a full service and a mobile advertising agency, Edge Media offers the benefits of marketing strategy and the experience of running integrated mobile campaigns.

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