Marketing and advertising consultants are getting wise to the strength of mobile. A recent article from an ESPN exec stated that mobile is the "glue for all they do", and revealed some mobile monetization tactics. Finally! I have been saying this forever! Right now we are one of the few marketing companies in Phoenix to integrate our bulk SMS services into our client strategies. I also just recently saw an article in Mobile Marketer regarding Pizza Hut - 2,000 opt-ins in two weeks! Now that is strategy that generates results! And remember that Pizza Hut now gets to stay in communication with these folks because they OPTED IN!
Broadcast, advertising and marketing consultants are figuring out now how to use it and even make money doing so! I have been flabbergasted at the hesitancy, particularly in the broadcast industry, to monetize bulk SMS services! There are over 55 million people in the U.S. (according to Nielson) that actively use mobile data. The ESPN folks really get it that it is best used as the "connection medium". They recognize, as we do, that it is truly a marketing channel that is going to explode.
As a leading interactive agency, AND a mobile advertising agency, we are very excited about this channel and the results it generates for our clients. Our SMS marketing software offers bulk SMS services that are state of the art, web based, affordable, and very easy to use. For more info, go to: http://www.edgemedia.biz/index-3.html
Broadcast, advertising and marketing consultants are figuring out now how to use it and even make money doing so! I have been flabbergasted at the hesitancy, particularly in the broadcast industry, to monetize bulk SMS services! There are over 55 million people in the U.S. (according to Nielson) that actively use mobile data. The ESPN folks really get it that it is best used as the "connection medium". They recognize, as we do, that it is truly a marketing channel that is going to explode.
As a leading interactive agency, AND a mobile advertising agency, we are very excited about this channel and the results it generates for our clients. Our SMS marketing software offers bulk SMS services that are state of the art, web based, affordable, and very easy to use. For more info, go to: http://www.edgemedia.biz/index-3.html
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